"You got to make sure that, what ever you are doing is the great product or service, it has to be really great."
"When I go back to saying earlier where, if you are a new company, unless its like some new industry or new market, if its untapped market, then this standard is lower for your product or service."
"But if you are entering anything where this is an existing market place, against large and crunched competitors, then your product or service needs to be much better than theirs."
"It cant be little bit better, because when you put yourself in the shoes of the consumer, and they say why I would buy as a consumer, always they're going to buy trusted brand unless there is a big difference"
"So lot of times, you know, entrepreneur will come up with something which is only slightly better and it can't just be slightly better, it needs to be lot better"
"When I go back to saying earlier where, if you are a new company, unless its like some new industry or new market, if its untapped market, then this standard is lower for your product or service."
"But if you are entering anything where this is an existing market place, against large and crunched competitors, then your product or service needs to be much better than theirs."
"It cant be little bit better, because when you put yourself in the shoes of the consumer, and they say why I would buy as a consumer, always they're going to buy trusted brand unless there is a big difference"
"So lot of times, you know, entrepreneur will come up with something which is only slightly better and it can't just be slightly better, it needs to be lot better"
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